The Story of Shreddies, A Canadian Breakfast Tradition

Made proudly in Niagara Falls, Ontario, Shreddies is a Canadian tradition that has been passed down through generations.

The 100% whole grain squares that we know today as Shreddies were actually introduced in 1939, but some people may be surprised to know that they weren’t originally called “Shreddies”. In fact, the cereal Canadians have come to love was originally called “Cubs” and only changed to “Shreddies” in 1941. Amid growing popularity, the Niagara Falls plant initiated a building expansion to allow for a second Shreddies production line in 1977. Today, Shreddies is available in Original, Banana Bread, and Honey flavour varieties.

Genuinely Good

For over 75 years, the genuine goodness of 100% whole wheat Shreddies has been helping Canadians start their mornings right-sending them off nourished, full of energy and ready to be their best selves. At the heart of every bowl of 100% whole wheat Shreddies is a genuine goodness that makes us feel good inside. And when we feel good, we do good.

So add a little good to your day, and start your morning with Shreddies.